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Reporters Without Borders
#FightFakeNews
To mark World Press Freedom Day (3 May), Reporters Without Borders (RSF)
is launching a “#FightFakeNews” campaign,
because combatting disinformation is now one of the biggest challenges
for journalism’s defenders.
The campaign’s key element is a TV spot entitled “#FightFakeNews”
that was produced for RSF.
Art Director : Jean-Michel Alirol
Copywriter : Dominique Marchand
Creative Director: Stéphane Xiberras
Creative agency : BETC
Director: Caroline Grimprel
Director of Photography : Thomas Collard
Set designer : Emma Thévin
Produced by : General Pop
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